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Oct 10, 2024

Hani Coffee Company

We recently had the pleasure of talking with Henk Werner, Branch Manager at Hani Coffee Company, to discuss their unique approach to coffee sourcing, …

Sep 12, 2024

Understanding Contrast Ratio Measurements

Our branding platform provides contrast ratio measurements to help ensure your designs meet accessibility standards. This article explains how these contrast …

Sep 09, 2024

Brand Assets: The Building Blocks of Your Company's Identity

A strong brand identity is essential for being memorable and connecting with your audience. Brand assets are at the heart of this identity - the visual, …

Aug 12, 2024

24 Fantastic Free Illustration Resources to Enhance Your Design Projects

In today's visually-driven digital landscape, high-quality illustrations can make or break a design project. Whether you're a seasoned designer or just …

May 02, 2024

Product Updates - May 2024

Hi everybody, It's been a while. We have not been sitting idle, though. We are working on a big new feature that we are hoping to release in open beta soon. …

Feb 12, 2024

How Agencies Are Using Baseline

One primary use case for Baseline is for agencies to empower their clients and streamline their brand ecosystem. We surveyed our agency customers and created a …

Jan 29, 2024

Brandfolder vs. Baseline: A Detailed Comparison

In today's dynamic business environment, managing digital assets effectively is not just a necessity; it's a game changer. Brandfolder has been a go-to …

Jan 08, 2024

Branding Fundamentals - Part Three: Promotion

Welcome to our third and final installment on the theory of branding. In our previous two articles, we delved into the four foundational pillars of branding: …