Brand Guide

Do you want your brand to look professional and consistent? Then you need a brand guide, and Baseline has a super easy to set up brand guide for you. It's full of useful features like privacy controls, click-to-copy, automatically generated shades, logo options, and more!

Click on a logo to see an example brand guide

These are not official brand guides and only serve for demonstration purposes

Features

Share and Download Logos

Black and white versions of your logo and logomark are automatically genered by Baseline. And then made available for download to anyone who has access to your brand guide.

Easy Copy

Baseline Brand Guide automatically generates CSS, SASS, and Tailwind code for colors, fonts and typography that you can simply copy-paste into your projects.

Color Palette

The color palette is automatically generated based on the colors in your logo. You can then easily copy-paste the hex, RGB and CMYK values for your colors with a click. There is also code generated for CSS, SASS, and Tailwind which can also be copied with a click.

Fonts

Document your brand fonts and get CSS, SASS, and Tailwind values to easily copy-paste to your projects.

I can't express enough how Baseline has transformed our branding experience. From saving countless hours on creating brand guidelines to effortlessly collaborating with our team, Baseline has truly exceeded our expectations. The convenience of having all our brand assets in one place and the user-friendly design editor have significantly boosted our brand presence. I highly recommend Baseline to anyone looking to revolutionize their brand management process. 👍'


Abhi
★ ★ ★ ★ ★

Type Scale

A good type scale is the foundation of good typography. Create the perfect type scale using our easy type scale generator and then easily copy-paste CSS, SASS, and Tailwind values to your projects.

Prohibited Uses

Teach and learn how not to use your logo with out prohibited use cases section.

Logo Safe Zone

Set and show your logo safe zone to make sure you're logo is never cramped with other content around it.

Tone of Voice

Answer a few questions to find your brands tone of voice. This is a great tool to make sure everybody is on the same page when it comes to how your brand communicates.

Photography and Galleries

Show and share your visual assets with brand galleries. A great way to communicate your visual language and easily share them.

Join our ever growing group of loving customers!

Lee
★ ★ ★ ★ ★
Really impressed

Of the two different brand guide webapps I've used, Baseline is hands-down the best. It auto-generates black and white logos from the color master. It lets you strike a logo download at any size and format you want. It allows for multiple logo versions, the color tools are good. And the social graphics generators on top of this are cherries on the cake.

Kinga Wozny
★ ★ ★ ★ ★

Baseline is the best option to quickly and efficiently create original graphics that fit in with your aesthetics, thanks to its user-friendly interface and extensive library of customizable templates. Highly recommend! :)

GoodNewsNow
★ ★ ★ ★ ★
Wow! Great product!

Baseline is a great help in my design work. I have quite a few design software programs, but this one saves me a lot of time. The support is also very quick and fixed my problem in no time. Five stars!

Nicholas Scalice
★ ★ ★ ★ ★
Solid product!

Everything about Baseline has been amazing so far. I'm really impressed. The onboarding was as smooth as butter, the product works exactly as you expect, and the final output (brand guide) looks amazing! Also, the support is unbelievable. Got a response within minutes and its on a weekend! Buy this now before its gone!

Erica Givens
★ ★ ★ ★ ★
Love this tool!

I have been using this tool now for a couple of months and I love it! It saves me so much time, and helps me keep my brands organized and easy to access. I love that I can download logo's when needed in whatever size I need for different projects, as well as in different colors or backgrounds if needed. I was really impressed at the selection and quality of designs and templates. Overall, as someone who is a bit of a software snob, I would highly recommend this tool.

Ben Farley
★ ★ ★ ★ ★
What a brilliant product!

We've been looking for a simple way to display brand directives for our own agency, and our clients.

But wait, there's more!

A brand guide is just the start. Baseline is on a mission to cover all the needs of brands by making an interconnected brand platform where you have all the tools you need to stay on-brand, consistently and easily

On-brand design templates

Get hundreds of design templates that automatically use your brand assets, making it incredibly easy to stay on-brand.

Design editor

Our design editor is tailor-made for brand requirements, offering instant access to your brand logos, fonts, colors, and more with just a click. It combines numerous features in a user-friendly interface, eliminating the need to repeatedly search or upload brand elements.

Digital Asset Management

Easily store, organize, and access all your brands digital assets in one centralized location. No more scrolling through endless folders or searching through various platforms for the perfect asset

Social Media Publishing

Schedule and post your brand's social media posts directly from Baseline to Facebook, Instagram, LinkedIn and more.