MediaValet is the DAM most commonly mispriced on the internet, and we contributed to the problem.
Earlier versions of our own comparison pages cited MediaValet at $50,000-$200,000+/year, reasoning from its enterprise and compliance positioning. Current third-party data doesn't support that at small or mid scale. We've corrected our figures. Here's what the evidence actually shows.

The Short Answer
MediaValet starts around $3,600-$5,000/year for a small team, and runs roughly $20,000/year at 100 users.
The reason it stays that flat: MediaValet charges for storage, not seats. Users, administrators and custom user groups are all unlimited on every plan.
That makes it cheaper than seat-based competitors for organizations with many light users, and potentially more expensive for small teams with enormous asset libraries.
MediaValet Pricing at a Glance
| Deployment | Reported cost | Source |
|---|---|---|
| Small team (1-10 users) | ~$3,600-$5,000/year | The Digital Project Manager; unlimited users regardless of headcount |
| Low-end plan | Dash | |
| ~100 users | ~$20,000/year | Tracker estimate, not an observed contract |
| Large / enterprise | Custom, higher | Vendor; scales with storage, video processing, integrations |
If you see $50,000+ quoted for MediaValet, no current third-party source supports it at small-to-mid scale. That figure appears to be inference from MediaValet's compliance positioning rather than an observed contract.
Why Storage-Based Pricing Changes the Maths
Nearly every DAM in this category bills primarily on seats. MediaValet doesn't, and that inverts the usual comparison.
Included on every plan, unlimited:
- Users
- Administrators
- Custom user groups
What you actually pay for:
- Storage volume — the primary driver
- Video processing — transcoding is a real cost input
- Integrations
- Support and configuration tier
The practical consequence: a 200-person organization where most people only search and download will often pay less on MediaValet than on Bynder or Brandfolder, where those 200 people are billable in some form. Conversely, a 6-person team with 20TB of video will pay more than the headline suggests.
Don't assume MediaValet is the expensive option. For organizations with many light users, the unlimited-user model frequently makes it competitive with, or cheaper than, mid-market seat-based DAMs.
Why Reported Prices Disagree
You'll find these figures cited for MediaValet, all in 2026 content:
| Source | Claim |
|---|---|
| The Digital Project Manager | ~$5,000/year starting |
| Dash | ~$300/month for up to 50 users |
| Brandlife | Per-seat from ~$33/month, toward $29,000/year |
| Older comparison content (incl. ours) | $50,000-$200,000+/year |
Brandlife's per-seat framing doesn't match how MediaValet sells, so we've left it out of our range. The rest are broadly reconcilable: ~$3,600-$5,000/year at the low end, scaling to ~$20,000 as storage and user count grow.
What to Ask on the Sales Call
- "What's the storage allocation, and the overage rate?" — this is your actual cost driver
- "How is video processing billed? Is transcoding metered separately?"
- "Are users, admins and user groups genuinely unlimited at this price?"
- "Which compliance certifications are included at this tier versus a premium tier?"
- "What's the annual uplift at renewal?"
- "What's included in configuration and onboarding?"
MediaValet publicly emphasises that its quotes include unlimited users, unlimited support and unlimited training. Get that confirmed in writing; it's a genuine differentiator if it holds for your contract.
When MediaValet Is Genuinely Worth It
We sell a competing product, so discount this accordingly. The case for MediaValet is nonetheless strong in specific situations.
MediaValet is the right call when:
- You operate in a regulated industry. MediaValet holds SOC 2 Type II and ISO 27001, and is GDPR, CCPA, PIPEDA and HIPAA compliant. It runs on Microsoft Azure, which carries 90+ compliance certifications of its own — note that those are Azure's, not MediaValet's, and vendors in this space often blur the two. We could not find FedRAMP authorization for MediaValet in public records, so if FedRAMP is a hard procurement requirement, confirm it directly before shortlisting
- You have many light users — the unlimited-user model is the cheapest structure in the category at that shape
- You're an Azure-native organization; MediaValet is built on Azure and that integration is genuine
- You need unlimited admin seats without per-admin charges
- Unlimited training and support matter to your rollout
For healthcare, finance and government buyers, the compliance posture alone can justify the choice regardless of price comparison.
MediaValet is the wrong call when: you're a small creative team with a large video library, where storage-based pricing works against you, or when what you need published is the brand guide rather than the assets. MediaValet has Experience Portals and CDN linking for getting assets to people outside the DAM; what it doesn't publish is the guide itself — colors, type, logo usage rules — maintained alongside those assets.
What Baseline Costs Instead

| Plan | Billed Monthly | Billed Annually | Fits |
|---|---|---|---|
| Free | $0 | $0 | 1GB, 2 members, 1 published site — no expiry, no card |
| Starter | $59/mo ($708/yr) | $49/mo ($588/yr) | 250GB, 3 members, 10 published sites |
| Team | $199/mo ($2,388/yr) | $169/mo ($2,028/yr) | 1TB, 10 members, 50 published sites |
| Business | $399/mo ($4,788/yr) | $349/mo ($4,188/yr) | 3TB, 50 members, unlimited sites |
| Enterprise | Custom | Custom | SSO, custom integrations, 10TB+ |
At $4,188/year for 3TB and 50 members, Baseline sits below MediaValet's ~$5,000 entry — but this is a genuinely closer comparison than most on this site, and worth being straight about.
If you need HIPAA compliance or ISO 27001, we don't compete; buy MediaValet. If you have 300 occasional users and modest storage, MediaValet's unlimited-user model may beat us on price as you scale. To be precise about the difference: MediaValet distributes assets well — Experience Portals, branded microsites, CDN links. Where Baseline differs is publishing the brand guide itself as a living document, and separating work by client for agencies running many brands at once.
Frequently Asked Questions
How much does MediaValet cost per year?
Third-party pricing trackers report MediaValet starting around $3,600-$5,000/year for a small team, rising to roughly $20,000/year at 100 users. Cost is driven by storage volume rather than user count.
Does MediaValet charge per user?
No. MediaValet includes unlimited users, unlimited administrators and unlimited custom user groups on every plan. The subscription charges primarily for storage, video processing and integrations.
Does MediaValet publish its pricing?
No. Pricing is custom-quoted based on storage, integration and configuration requirements. A form on the MediaValet site requests a personalized quote.
Is MediaValet more expensive than other DAM platforms?
Not necessarily, and this is commonly misreported. For organizations with many light users, the unlimited-user model often makes MediaValet cheaper than seat-based platforms like Bynder or Brandfolder. Figures of $50,000-$200,000+/year that circulate in comparison content are not supported by current third-party data at small-to-mid scale.
What compliance certifications does MediaValet have?
SOC 2 Type II and ISO 27001, plus GDPR, CCPA, PIPEDA and HIPAA compliance. Its Azure foundation carries 90+ further certifications, though those belong to Azure rather than MediaValet. We found no public record of FedRAMP authorization — verify directly if you need it. Security posture remains its strongest differentiator for regulated industries.
Does MediaValet have a free trial?
A free trial is not advertised. Evaluation runs through a demo and quote process.
The Bottom Line
MediaValet costs roughly $3,600-$5,000/year at small scale and ~$20,000/year around 100 users, driven by storage rather than seats.
If you've read that MediaValet costs $50,000+, that figure isn't supported by current data — and if you read it here, we've now fixed it. For regulated industries needing HIPAA or ISO 27001, it's one of very few credible options, and the unlimited-user model is genuinely well suited to large, light-usage organizations.
Start free | See Baseline's pricing | Compare all 8 DAM platforms
Sources
Every figure on this page traces to one of these. Where they disagree, we've said so above.
- MediaValet pricing page
- MediaValet FAQs — what the cost includes
- The Digital Project Manager — MediaValet pricing tiers
- Brandlife — MediaValet pricing
- Dash — MediaValet alternatives (cites ~$300/month)
- Capterra — MediaValet