Be Automatically On-Brand

Automate your content creation and boost your brand presence. Get solid brand guidelines and create consistent designs effortlessly.

Start with a Free Brand Guide
Brands created
and counting
Screenshot of Baseline Studio

Baseline lets anyone — regardless of their skill level — quickly download brand logos, fonts, and create on-brand visuals on their own

How it works


Add a brand

You start by setting up your brand following a few simple steps where Baseline automates most of the hard work for you.

Create Content

Once your brand is added, you can create content that automatically uses your brand assets.

Stay on-brand

Share your brand guide, copy automatically generated CSS and design on-brand content, all without effort!

Here's what our customers think

Baseline makes it so much quicker to create consistent social media graphics. Before, I created a custom Photoshop design each time, but now I'm able to use one of Baseline's many pre-made templates, which does most of the hard work for me - all while keeping my branding consistent!
— Phil
Although there are alternatives, I found that Baseline excels in simplicity, ease of use, and customer support: Maintaining one or multiple brands takes only a couple of steps and answering a few questions. From there on, the pre-made suggestions are saving a ton of time and are the perfect starting point for your visual outings online and even offline. Highly recommended!
— Jan van Iperen
Founder, Last Week Media
Baseline is a fantastic tool to manage your brand guidelines, with easily copyable properties, where you can also create designs for your brand — all in one place. It's so much simpler to have a single tool for all your branding-related needs.
— Michael Andreuzza
Founder, Apes of London


Always On-brand Templates

Every template automatically uses your brand. It requires no effort to keep things consistent, and it's so simple that anyone can do it.

View Templates →
Remove background example

Remove Background

Delete backgrounds using AI for free! It couldn't be any easier. Upload your own, or use one of our stock photos.

Try our stand-alone tool →

Branded Assets

Hundreds of branded assets ready for your design. Every asset automatically picks up your brand colors.

Stock Photos

Find the perfect photo for your design. Thousands of stock photos are just a click away in Baseline Studio.

Multiple brands screenshot

Multiple Brands

Got many irons in the fire? No problem. You can add and manage as many brands as you want.

Upload Your Own Assets

Upload your own photos, or even SVGs and adjust their color, resize and edit them using Baseline.

Text Effects

Pick from a selection of cool text effects or create your own from scratch. The text effects are automatically on-brand, just like everything else in Baseline

Create Brand Guide

Bring your logo and we will take care of the rest with our super simple brand guide creation process. It's free to create and host a brand guide with Baseline.

Click on a logo to see an example brand guide

These are not official brand guides and only serve for demonstration purposes

Our Free Tools

Brand Guide

Create a digital brand guide, for free, and standardize your brand experience. Baseline makes everything super easy and documents every detail for you.

Logo Maker

Need a logo to start your brand journey? No problem, we got you covered. Our Logo Maker helps you create a simple logo that you can then create a full brand based on, with only a couple of clicks.

Type Scale Generator

Easy to use type scale generator for consistent typography. Automatic code generated for CSS and Tailwind configs.

Background Remover

Easily remove backgrounds from images using Artificial Intelligence. Simply upload the image and our AI will get to work cutting the image up and return it to you.

Color Wheel

Discover the relationship between colors and create beautiful palettes. A fantastic tool to understand the relationship between colors and study color theory.

Color Palettes

Explor beautiful color palettes for every occation. Every color palette has code generated for CSS, Sass, and TailwindCSS. You can then create a logo and then a brand guide using any of the palettes.

CSS Gradients

Gorgeous CSS gradients, with super easy editing features. Find the perfect one or modify them to fit your needs. Perfect for designers, developers and brands.

CSS Photo Filters

Awesome Photo filters, with simple editing and CSS to copy. Upload your own photo and select the perfect filter, or modify one to fit your needs.

Norde Icon Manager

Norde Source makes it easy to customize entire icon sets to fit your brand. Built for designers, developers, marketers and anyone who works with a lot of icons.

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